TRABAJA CON NOSOTROS
The Ocean Race is often described as the longest and toughest professional sporting event in the world, sailing’s premier round-the-world race – and as one of the sport’s Big Three events, along with the Olympics and America’s Cup.To truly understand the race, though, it’s better to think of it in terms thousands of sailors who have taken part over the years will recognise immediately.
Put simply, The Ocean Race is an obsession.
For over 40 years, the race has exercised an almost mythical hold over some of the greatest ever sailors – many of whom have dedicated years, decades even, in trying to win it. It began life in 1973 as the Whitbread Round the World Race and to this day it remains sailing’s toughest race to run and the ultimate test of a team in professional sport.
Sitting at the intersection of top-level sport and sustainability, The Ocean Race is a relevant and authentic storytelling platform – the ocean is our racetrack, and nature drives us. Over the past 10 years, The Ocean Race has helped to spark a global movement for ocean health – and this remains at the heart of everything we do, with our award-winning sustainability inspiring action from fans, stakeholders and changemakers alike.
The Ocean Race is a truly global event, with the cutting-edge fleet of foiling IMOCA boats racing between iconic Host Cities on six continents. Millions of visitors experience the event at our Ocean Live Park race villages around the planet, and tens of millions more follow the action through our 24/7 live content beamed back from some of the most remote spots on Earth.
With dedicated Onboard Reporters, the unfolding story of sailing’s greatest challenge is broadcast to millions of fans keeping up to date with the enthralling action. Sporting, human and social stories drive repeated coverage in high-value traditional and digital media, with a highly-engaged audience in the most desirable demographics.
With seven months of competition and a consistent cycle of sailing events like the around the world race and The Ocean Race Europe, along with sponsorship activations, and sustainability initiatives, The Ocean Race is a comprehensive global marketing platform that reaches all major markets across the world and is ‘always on’.
The 15th edition of the around the world race will start in Alicante, Spain in 2027 and the Race will travel to iconic global stopovers around the world for up to seven months. But first, The Ocean Race Europe will take place in the late summer of 2025, with IMOCAs racing from the Baltic Sea in Northern Europe, through the North Sea and English Channel into the Atlantic Ocean before a finish in the Mediterranean Sea, connecting Europe along the way.
